The collection is coming together, the challenge, like so many others, is to provide choice and a desirable product. The promotional photos are coming soon, but thought I might give a glimpse of the future and show you a design we are currently working on, right now, to possibly add to the range for our launch. This design is part of our "Military" inspired options. The features include the epaulets with our logo in gold embroidery on the left shoulder and A'legions word on the right, a Swarovski button on the collar at the back, and cuffs with a fabric insert and the sleeve placket again with A'legions wording on the inside. The challenge is to show that this is inspired by our "Military" theme and look smart without it looking like an actual uniform.
The design diagram is shown below and I would welcome any observations as the important thing is for you to like the design, not just us.
I have some ideas for further blogs including 1) What's out there for men - how to find what you want the modern way. 2) What happens in production - a fascinating look at what actually happens in the production process 3) Sizing - how things are changing and why!
Any comments on what you would like information on, or what you would find interesting would be much appreciated.
Ttfn Mike Woodall